Gaming tech innovators Digital Creativity Labs worked with York graphic designer Abell Design to create print marketing.
Digital Creativity Labs required two brochures designed and three pull-up banners to showcase their research programmes at conferences. Additionally these A5 and A4 brochures engaged their audience and communicated clearly their current projects. The existing Digital Creativity Labs brand was robust enough that it didn't require development for these formats. These banners and brochures have travelled the UK's conference and festivals circuit, raising both the profiles of Digital Creativity Labs and the University of York.